Daiso industries Co., Ltd., Ltd. (Higashi-Hiroshima City, Hiroshima Prefecture, President: Seiji Yano) has released DAISO's "Clip Mirror" and the new format "Standard Products" store facades, signboards, posters, POPs, paper bags, websites, etc. Has recently received the "2021 Good Design Award" (sponsored by the Japan Design Promotion Association).
The clip mirror was highly evaluated for achieving the required functionality and quality despite the limited cost of 100 yen (110 yen including tax). This is the third time that a DAISO product has been awarded, following the "compressed towel" in 2019 and the "little cutting board" in 2020.
In addition, Standard Products has been highly evaluated for building a broad and prosperous design society through product development using high-quality materials, including standard designs that can be used for a long time and environment-friendly materials.
Taking advantage of this award, we will continue to work on product development that emphasizes design and functionality, and strive to enrich people's lives.
■Introduction page on the Good Design Award website
DAISO "Mirror Clip"
https://www.g-mark.org/award/describe/51489?token=Akq3VgKLKn
Standard Products "CI / VI"
https://www.g-mark.org/award/describe/52757?token=4BWwgEU6B3
■ What is the Good Design Award?
This is a design evaluation and promotion activity that represents Japan, inheriting the Good Design Product Selection System established in 1957. As a global design award in which many companies and organizations from Japan and overseas participate, it is held every year for the purpose of improving the quality of life and utilizing the design to solve social issues and themes. The award-winning symbol "G Mark" is widely known as a symbol of excellent design.
■本件に関する報道関係者様からのお問合せ先
株式会社大創産業 広報課 後藤・岩橋
e-mail: grp_kouhou@daisojapan.com
