About Daiso's efforts

The voice of the customer is
It is the power of Daiso.
Basic policy of customer consultation and
Efforts to improve customer satisfaction

To customer satisfaction

We have "respect and gratitude" for all our customers, and in order to earn the trust and satisfaction of our customers, we have established the "Customer Consultation Basic Policy" and "Action Guidelines".

We will strive to secure, maintain, and improve the further satisfaction of all our customers by linking "customer feedback" to the improvement of our products and services.

Customer consultation basic policy

We value communication with our customers, strive to provide easy-to-understand explanations for inquiries from customers regarding products and services, and reflect "customer feedback" in improving our products and services to earn the trust of our customers. We will do our best to make you happy.

Behavioral guidelines

  1. We will take "customer's voice" seriously, respond "quickly, politely and appropriately" and strive to improve customer satisfaction.
  2. We will sincerely respond to customer suggestions and inquiries, and strive to earn the trust of our customers through "fair and impartial" responses.
  3. We will appropriately reflect the opinions and requests of our customers within the company and strive to improve the quality of our corporate activities, including products and services.
  4. We will proactively provide useful information to our customers.
  5. We will comply with relevant laws and regulations, corporate ethics, and internal voluntary standards, and protect the rights of our customers.

Role of customer consultation room

We will respond to customer inquiries with "sincerity" and provide "accurate" information "quickly".
We will aggregate and analyze information related to "customer feedback" and appropriately cooperate with related departments.
We will connect "customer feedback" to the improvement of products and services, improve services, and provide various information that customers can trust and please.

Oath to our customers

  1. We will take the voices of our customers, such as "inquiries," "opinions," and "requests," one by one, and respond promptly and sincerely with all our heart.
  2. We will communicate and share the "opinions" and "requests" received from our customers to related departments within the company, and utilize them for the improvement or development of products and services.
  3. We will strive to become a fan of Daiso by proactively providing various information that meets the needs of our customers.

Activity content

All inquiries are accepted at the Customer Relations Office.
We will deepen communication with our customers, strive to be close to their feelings, and deliver the "voice of our customers" to the company.

Flow until customer feedback is reflected in products and services

Flow until customer feedback is reflected in products and services

Daiso Customer Relations Office
Activity content

Activities of Daiso Customer Service Office


In the customer service office, to make our customers smileActively reflect "customer feedback" in products and services,Trusted by all customersWe will do our best to make you happy.